Endy claims to be Canada’s leading online mattress brand with thousands of 5-star reviews and an incredibly low return rate, which isn’t that surprising since there are only a few Canadian-made mattress brands.

However, the market is getting more and more competitive each year, so these are still impressive claims. I wanted to find out for myself if this bed could live up to all the hype.

I was lucky enough to receive an Endy mattress for review and so I am happy to present to you here my unbiased, real-life experience with the Endy mattress.

Apart from the mattress, I was not compensated in any way to offer my opinion here, so these are all my real feelings about the bed.

I am happy to say that my experience with Endy was positive and that it replaced my previous competing all-foam mattress. But why? And will it work for you?

I will tell you everything you need to know about this Canadian mattress here, including how it is made, how it feels and what you can expect, so you can decide if it might be the right bed for you. There’s a lot to cover, so let’s get started with our full Endy mattress review!

4 Reasons to Pick the Endy Mattress

  • Great edge support – The Endy mattress offers great edge support for an all-foam mattress, which means that you’ll more of a usable surface to sleep on, even if you sleep close to the edge. If you want a foam bed with good edge support, the Endy could be a good choice.
  • Minimal motion transfer – I found the Endy mattress to be a great choice for couples, as it absorbs motion very well, allowing me to sleep through the night. If you wake up easily or find your current bed vibrates with movement, or if you’d like to switch from a bed with springs, the Endy might be the one for you.
  • Sleeps cool – While some all-foam beds change temperature with body heat and even get softer, Endy foam is meant to be temperature neutral, meaning it is designed to stay the same temperature, no matter the weather. If you sleep hot, the Endy could help.
  • Supportive, all-foam construction – The Endy is quite supportive for an all-foam mattress and it has a medium-firm feel, so it cushions the joints and pressure points but still provides some deep support from its lower layers. If you’re of average size and looking for an all-foam bed that isn’t too soft, the Endy might be the one for you.

Unboxing My Endy Mattress

My Endy mattress arrived quickly and was delivered right to my door by UPS. I was surprised how manageable the box was compared to my previous bed-in-a-box mattress.

This box was smaller than I expected (as the company says, “no bigger than a hockey bag”) and had handle cutouts to make it easier to move.

Endy recommends unboxing your mattress in your bedroom so you can unroll it directly on your frame, allowing it to expand so you don’t have to move it later. We didn’t listen and decided to open our Endy in the living room, to give it time to off-gas and move our existing mattress.

The unboxing process was easy and the fun graphics instructions inside the box told us exactly what to do. There is even a handy cutting tool included to help you cut the plastic off the mattress (and there is a LOT of plastic).

Just as the company explains, the compacted mattress does indeed look like a jelly roll and apart from being rolled lengthwise, the mattress comes folded in half widthwise, unlike our previous mattress which was only rolled lengthwise and made for a much larger, more cumbersome box.

I was a bit concerned with the bed being folded in half, as I wasn’t sure if this fold would expand and fill out without leaving a dent, but my fears were assuaged as it quickly began to take on air and assume the shape of a bed.

Over the course of the next few hours, the corners and edges began to fill out more and I pulled the cover into place a few times to make sure it had room to expand as it should. The wrinkles in the cover smoothed out and disappeared, as well.

Unboxing a new product is always fun, but Endy’s unboxing process and clear instructions made it easy and quick, too. Moving the mattress to the bedroom wasn’t that difficult, but I would love to see more handles on bed-in-a-box mattresses – they are far and few between!


Endy Mattress

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Technical Info

If you’re looking for a firm, supportive all-foam mattress that is designed to be comfortable to all sleep positions (or combination sleepers) the Endy mattress might work well for you. Because of its medium-firm to firm feel and sturdy base support, some heavier people (under 250 pounds) might find that Endy works well for them, too.

Endy’s firm, yet cushioning feel comes down to its construction. It is made with three proprietary foam layers, each with their own purpose and “designed to reduce pressure to your back and hips for optimal comfort.”

Starting with the base of the mattress, the first layer is a 5-inch high-density layer of foam, designed to provide the main support for the mattress and distribute weight evenly across the bed.

The second, 3-inch layer of transition foam helps give the mattress its responsiveness, so you don’t sink into it too much. Because of this second layer, you’ll notice a bit of hugging sinkage in the top layer, but then a resistant firmness below that ensures you are supported. This also prevents overheating and an unnatural curvature of the spine.

The top layer is 2 inches of proprietary Endy Comfort Foam, which is made with open-cell technology. The open cell nature of the foam serves several functions: first of all, it aids in cooling and air circulation by allowing the heat to be pulled away from the body and dispersed through the mattress.

Secondly, the cells act as what the company refers to as “individual shock absorbers”, to provide targeted support and cushioning to every part of the body. These cells compress under pressure and then refill with air once you move or change positions.

In doing this, the foam cells work to absorb motion transfer, so you and your partner can move around in the night without waking each other up.

Endy designed this foam in order to provide the benefits of traditional memory foam without its failings, in that it provides contouring comfort and a light hugging sensation without the temperature sensitivity of memory foam. In this way, the top layer of comfort foam provides the same amount of support, no matter the season or temperature.

All layers of the mattress are wrapped in a stretchy, quilted knit cover that is removable and machine washable in cold water (air dry). It’s made from a blend of polyester and spandex.

Firmness Level & Support

The first thing to point out when talking about mattress firmness is that everyone experiences mattress firmness differently. How firm the Endy mattress will feel for you is going to depend on your body shape, weight and sleep preferences. That being said, because of its construction, there are some general things to say about the firmness and support of this bed.

The Endy is designed to be medium-firm in feel and ranks at about a 6 on the 10-point mattress firmness scale. You can read all about how the mattress firmness scale works here.

This means that the Endy should support most people of average weight and body type and even heavier people of up to 250 pounds or a combined couple weight of 500 pounds.

Because the Endy is medium firm, smaller people of less than average weight might feel it is a bit too firm for them and heavy people over 250 pounds may sink in too deeply because the firm base layer is not strong enough to support them.

Overall though, most people experience the Endy as comfortably supportive without too much sinkage and a small amount of bounce.

Unlike memory foam, Endy claims that their proprietary foam is made to be temperature neutral. While memory foam can get softer with body temperature and create more sinkage, the Endy is the same level of firmness and cushioning no matter the temperature.

In general, I have to agree with Endy’s assessment of their mattress and its firmness level and level of support. After unboxing, the mattress did, in fact, take about a week to reach its peak level of firmness. When we first unboxed it and tried it out, it felt quite soft, but it did firm up over time.

While some competitor reviews of the Endy experienced their mattress as quite soft, some even saying that it feels like a 4.5-5 on the 10-point mattress firmness scale, I agree that it feels medium firm and ranked at about a 6 to 6.5 for us and our average weight.

That being said, the company mentions that some softening over the lifespan of their mattress is normal and so I will be interested to see how the Endy changes over the course of our ownership.

Unlike thick layers of memory foam, you do not feel too much sinkage in the top layer of comfort foam. Instead, the Endy has a “resting on top” feeling in which we felt our joints cushioned but with a firmer feel of lift and support below this cushioning.

The bed definitely does not offer that wrap around “hugging” feel of memory foam, nor does it have the push back lifting feel of latex. Rather it feels like it conforms to the body without being too close.

Temperature Regulation

Because Endy’s top layer of foam doesn’t hug the body and due to this layer’s open-cell design, Endy claims that their mattress is temperature neutral and sleeps cool.

Their proprietary foam is designed to be temperature neutral and the same in all weather, unlike memory foam that can feel softer when it’s warm, either through environmental temperature or the heat from your body.

While the Endy doesn’t have that “cold” feel like gel memory foam can have, I do agree that it feels neutral and certainly not hot. I personally have been sleeping at a neutral temperature and I agree with the company’s claims that no matter the temperature outside, the bed will feel the same.

That being said, if you are a hot sleeper, you may still feel that you still sleep hot with the Endy mattress. My husband is often hot when he sleeps and, unfortunately, this did not change with this mattress.

If you are a hot sleeper, you may struggle to find a mattress that suits you perfectly and blankets and sheets also play a role in how hot you will experience a bed to be.

Some people need to add a cooling mattress pad to the top of their mattress. Just remember that this may affect the mattress’ breathability. You can check out our top cooling mattress pad picks here. There are also cooling blankets that may help.

Edge Support & Motion Transfer

In terms of edge support, foam mattresses are not known for being as good as a bed with an innerspring foundation. Heavier people will experience foam beds to have less edge support, especially when sleeping on the edge of the bed, or sitting on the edge to get up from the bed.

The Endy’s medium firm feel means that it should feel good for an all-foam bed in terms of edge support and you should only experience the amount of edge sinkage that is typical for this type of mattress.

Remember that the better edge support you have with a mattress, the more surface area of the bed you’ll be able to use. If your all-foam bed lacks decent edge support, it means that you’ll have to sleep more towards the middle of the bed, which could mean, if you sleep with someone else in the bed, you two are too close together to be comfortable.

Poor edge support can also mean that you roll off the bed if you sleep too close to the edge!

Edge support is also important for people with mobility issues and other people who have trouble getting in and out of bed.

When it comes to motion absorption, all foam mattresses are known for being the best at absorbing movement from your partner, pets or children. There are no springs in foam beds to vibrate and carry motion throughout the bed and since foam conforms to your individual body shape, your partner can usually sleep beside you without you feeling them moving around too much.

That being said, some all-foam beds are better than others when it comes to motion transfer. Endy claims that their bed prevents the transfer of motion because of the open-cell construction of their upper comfort foam layer. So you and your partner shouldn’t wake each other up unless you are a very light sleeper.

When it comes to edge support and motion absorption, this is where I feel Endy really excels, compared to other all-foam mattresses that I’ve slept on. I have been very impressed with the level of edge support and motion absorption with this bed.

Naturally, an all-foam bed will have some sinkage when sleeping towards the edge or sitting on the edge but with the Endy, I feel I’ve been able to sleep pretty close to the edge without feeling like I’m going to fall off. When sitting on the side of the bed, I notice it doesn’t sink all the way and is quite supportive.

My husband feels the same way and likes the edge support of this mattress, especially when compared to our previous competing all-foam mattress.

We both feel this bed is excellent at absorbing motion compared to our previous all-foam mattress and this is likely due to its firmer feel and, as the company mentions, the type of foam they’ve designed.

Whatever the reason, we rarely feel each other move in the bed and this is also helped by the fact that the bed’s great edge support means we can sleep on the entire surface of the bed and not disturb each other.

Eco-friendliness & Smell (Off-Gassing)

Endy is upfront about the fact that their mattress has no organic, natural materials but they also mention that the polyurethane foams in their mattresses are all CertiPUR-US certified and are certified to have low VOC (Volatile Organic Compound) emissions for indoor air quality.

When it comes to off-gassing odour, they liken a new Endy smell to a “new car smell” and while it will have a moderate scent, it should dissipate quickly and can be left to air out for 24 hours before sleeping on it, if it bothers you.

I was pleasantly surprised at how little bad off-gassing smell the Endy had after unboxing it. While it had a mild odour from the new foam, after about 12 hours, I could only really smell it when laying on the bed directly and “trying” to smell it.

Just to be on the safe side, we left our Endy out to air out for a few days, but this isn’t really necessary. There was absolutely no smell once we slept on it.

Compared to our previous competitor all-foam mattress, the Endy had way less off-gassing odour and the odour it did have dissipated much quicker.

Sleep Trial Period & Warranty

The Endy mattress has a 100-night sleep trial period, which is about on par with its competition, who usually offer the same or 120 nights. Some mattress companies offer no sleep trial period at all, so this is a nice thing to have. This gives you the time to test out the mattress in all types of temperatures/weather and lets you get used to the feel of an all-foam mattress, if this is something new for you.

If you don’t like the feel of the mattress, or it’s just not working for you for whatever reason, the company will have the mattress picked up, no questions asked.

They offer a 10-year warranty with the mattress, which also covers the bed if it develops any permanent indentations or sagging over time. There is a bit of small print that comes with this warranty and you can void it by using the wrong foundation or treating it improperly, so make sure you read it thoroughly, before purchasing.

Price & Shipping

The Endy mattress is currently on sale for $850 CAD for the queen size, which is a pretty good deal considering that many competing mattresses are offered for this price or more, but in USD. Endy ships free to every Canadian province. They may not be able to ship to everywhere in the territories, depending on where you are located, but they do try. You can learn more about ordering from one of the territories here.

Social Mission

Endy prides itself in its social mission, which encompasses a number of areas, including their business model, products and their partners. These areas are broken down into their work to reduce their carbon footprint, their manufacturing and materials, packaging and delivery and their charity partners. You can learn more about their social mission here.

The Endy Pillow

Endy Pillow

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Endy makes a number of other bedding products to go along with their mattress and this includes the Endy pillow. The Endy pillow follows the trend of many other mattress company’s proprietary pillows in that it is fully customizable and adjustable.

It is made with a zippered pocket inside full of small pieces foam, which can be removed to suit anyone’s firmness and height level. This makes it the perfect pillow for all sleep positions since people who sleep on their stomachs will need a very low-profile pillow and those who sleep on their sides, a higher pillow.

Unlike other companies, who use off cuts of foam from their mattress manufacturing process, Endy’s pillow foam is made of a totally different bamboo charcoal memory foam, so it is naturally antibacterial, breathable and conforming.

Endy even provides another zippered pouch to store the removed pieces of foam so that you can add or remove more as you find the firmness level that is right for you.

This inner foam filled pocket is surrounded by a polyfill layer on each side of the pillow, so you don’t feel the individual pieces of foam. Unlike the foams in the Endy mattress, the foams in the pillow are sourced from China, where the pillow is also assembled. This pillow foam is CertiPUR-US certified.

The pillow comes in both a standard and a king-size version. It is hypoallergenic and the cover of the pillow is made of breathable cotton, which is fully removable and washable.

I was also lucky enough to receive an Endy pillow to try out with the mattress. I was excited to try out a customizable pillow and this was a new experience for me. Speaking honestly, removing the small pieces of shredded foam is a bit finicky, so I recommend doing this over a table or large bowl.

Removing the pieces of foam is basically easy though, but it may take a few nights to find the right firmness level for you, as you add and remove foam to make it perfect.

The pillow felt cooling to sleep on and breathable and I love the removable cover. The polyfill layers make it smooth and not lumpy like some other pillows with memory foam pieces.

The Endy Pillow feels high quality and the zippered pouch for the extra foam is enough to make a whole other travel pillow or mini pillow, depending on how much you take out!

For me, the pillow was a bit too dense and heavy, likely due to its memory foam construction. However, my husband, who likes a low-profile, denser pillow and is a side sleeper, loves this pillow and it has replaced his previous one.

Therefore, it just depends on what kind of pillow you prefer. If you like the feel of a heavier memory foam pillow, this will likely suit you, as you can get it to the perfect height and firmness with a bit of trial and error.

This pillow did have a bit of off-gassing that felt a bit stronger for me than the off-gassing from the foam in the mattress. This is likely not only because of the fact that it is a different foam, but also because, with a pillow, your face is directly on the foam, making it easier to smell. The smell did dissipate eventually, but it took about a week.


Q: What type of frame should I use with my Endy mattress?
A: The Endy mattress is designed to be used with most types of frames, including box springs and slatted foundations, but using the wrong frame or foundation could affect how the bed feels or stands up to usage.

If you choose to use a foundation with slats, make sure they are no more than 3 inches apart. This is not an Endy specific recommendation. Most all-foam mattresses require slats that are fairly close together, so the mattress does not sink in between the slats or sag.

The company also does not recommend you place the bed directly on the floor, as this will affect the breathability of the bed and can also cause moisture to accumulate underneath it, leading to mould or damage.

Keep in mind that using the wrong type of frame or bed could void the warranty, so make sure you follow their guidelines.

Q: Does the company make any other products?
A: The Endy company pretty much makes every product needed to set up a new bed or replace some of your existing bedding products.

Apart from the above mentioned Endy mattress and pillow, the company makes sheets, a mattress protector, a duvet and a duvet cover, all with their own unique selling points and features. Their duvet, for example, is temperature regulating and also machine washable and hypoallergenic.

Q: Where is the Endy mattress made?
A: The Endy mattress is 100% Canadian made at every stage of its manufacturing process.

Q: How do I care for my Endy mattress?
A: The Endy company recommends a three-step process for ensuring your mattress lives its best life. These steps include guidelines for its Protection, Cleaning and Maintenance. To protect your mattress, they recommend using a mattress cover, like the one that they sell, which will be sure to fit.

The Endy Mattress Protector is also water-resistant and, unlike some other mattress protectors, won’t affect the breathability and cooling properties of the bed.

For other mattress protector options, check our list of our top picks, but do note that you’ll need to check size and features, to see if they are suitable to use with the Endy.

To clean your mattress, as we mentioned above, the cover is removable and the top part is washable in cool water or you can spot clean it with a mild detergent. The company recommends that you let it air dry.

To maintain the bed, Endy recommends that you rotate the mattress 180 degrees every 6 months, to ensure it wears evenly. The bed does not need to be flipped, as it has layers that are placed in a specific order.

Q: Will the company pick up my old mattress?
A: No, unfortunately, Endy does not offer this service as their delivery partners cannot do this and the company cannot vouch for the cleanliness or safety of your old, used mattress. If you are having trouble getting rid of your old mattress, they recommend dropping them a line for a few suggestions.

Q: Can I see the Endy mattress in person before I buy it?
A: While the Endy mattress is designed to be mostly a bed-in-a-box online company, there are some places where you can see the mattress first and try it out for yourself, although this won’t be the same as sleeping on the bed and making use of the company’s 100-night sleep trial period. You can find these locations here.

Final Verdict

If you are looking for an all-foam bed that doesn’t have the deep sinkage of a memory foam mattress, the Endy mattress might be for you. If you also want to avoid memory foam’s tendency to get softer with body heat, the Endy mattress avoids this with its temperature neutral, open-cell proprietary foam layers.

If it is important for you to have a bed that is Canadian made and employs Canadians from everything from its manufacturing to its delivery, the Endy is a solid option. With its medium-firm feel, lack of motion transfer and great edge support, I feel that the Endy bed is a good option for couples.

Keep in mind if you are small (under 150 pounds), you might find the Endy too firm and if you are over 250 pounds, you might find it too soft. Otherwise, this bed should suit you no matter your sleep position.

I can only hope that this young company has given me a mattress built to last through the years, but time will tell how it stands up to usage. However, with its decent warranty, free delivery and great sleep trial period, there is little risk in giving the Endy a try.

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